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Firmographix • Graphic Design Studio • NYC / LA

WE MAKE BRANDS UNMISSABLE ✦

Firmographix is a full-stack graphics studio. Logos, identities, packaging, editorial, motion and websites that punch through noise. 340+ brands launched, 27 design awards, 14 years of obsession with detail.

See work 2025 → About studio Pricing
14y
In business
340+
Projects shipped
4.9★
Client rating
Firmographix studio branding work collage
✦Awwwards Nominee 2025Best Studio Portfolio
◉+128% brand recallavg. after rebrand
BRANDING ✦ LOGO SYSTEMS ✦ PACKAGING ✦ MOTION GRAPHICS ✦ EDITORIAL ✦ TYPE DESIGN ✦ UI / WEB ✦ ART DIRECTION ✦ BRANDING ✦ LOGO SYSTEMS ✦ PACKAGING ✦ MOTION GRAPHICS ✦ EDITORIAL ✦ TYPE DESIGN ✦ UI / WEB ✦ ART DIRECTION ✦ 
Trusted by bold teams
NOVA COLA
ATLAS FITNESS
LUMEN HOTELS
PULP & CO.
Brand identity mockupIdentity

From napkin sketch to full system in 3 weeks

We build logo suites, color, type, iconography, motion rules and 60-page guidelines.

Packaging designPackaging

Shelf-popping packaging that sells

Dielines, 3D renders, mockups, print-ready files and retailer toolkits.

Motion graphicsMotion

Logos that move, stories that stick

Idents, kinetic type, social kits, Lottie and launch videos.

Firmographix studio team at work Designer desk with sketches Brand wall with posters
340+Projects
27Awards
18Countries
98%Repeat clients
About — Who is Firmographix?

INDEPENDENT STUDIO WITH PRINT ROOTS & DIGITAL SOUL

Founded in 2011 as a two-person print shop, Firmographix.com grew into a 22-person collective of designers, illustrators, motion artists and strategists. We believe in firm ideas + graphic guts — hence the name.

We don’t decorate. We decode your business, then encode it into visuals people remember in 3 seconds. Our sweet spot: startups ready to look serious, and legacy brands ready to feel young again.

  • ✦ Strategy first: positioning, naming, voice, audience maps before pixels.
  • ✦ Craft obsessed: custom lettering, grid systems, color science, print finesse.
  • ✦ Motion native: every identity ships with animated version for reels & web.
  • ✦ No templates: 100% bespoke. We never reuse concepts across clients.
Explore portfolioHow we work
Founder portrait
Marcus Firmo, Founder & CD
“Good design is firm. Great design is unforgettable.”
Services — What we do best

FULL-STACK GRAPHICS UNDER ONE ROOF

01
Logo and identity designBranding

Logo & Identity Systems

Primary / secondary logos, monograms, badges, clearspace, misuse, co-branding. Full guidelines + asset library.

  • • Discovery & positioning
  • • 3 creative territories
  • • Typography & color
02
Packaging and label designPrint / Pack

Packaging & Editorial

Boxes, pouches, labels, books, magazines, annual reports. Prepress, foils, emboss, sustainable stocks.

  • • Structural + graphic
  • • Photoshoot direction
  • • Print supervision
03
Web and digital designDigital / Motion

Web, Social & Motion

Landing pages, brand sites, design systems, Instagram kits, kinetic logos, launch films.

  • • Figma UI + prototype
  • • After Effects / Lottie
  • • Templates & training

🎯 Naming & Verbal

Names, taglines, tone of voice, messaging houses that match visuals.

✎ Custom Type & Lettering

Wordmarks, monoline scripts, display faces for ownable typography.

◉ Art Direction

Campaigns, lookbooks, murals, environmental graphics, wayfinding.

Selected work 2023 — 2026

WORK THAT WINS SHELVES & SCROLLS

Nova Cola rebrand
Rebrand • Packaging

Nova Cola — Fizz Reborn

+212% social mentions, sold out in 6 weeks

Case →
Lumen Hotels identity
Identity • Wayfinding

Lumen Hotels — Quiet Luxury

42 touchpoints, 9 properties

Case →
Atlas Fitness branding
Branding • Motion

Atlas Fitness — Train Loud

Kinetic identity, 1.4M TikTok views

Case →
Pulp and Co editorial
Editorial • Type

Pulp & Co. — Print Lives

168-page mag, D&AD shortlist

Case →
Process — Firm by name, firm by method

FROM BRIEF TO BOLD IN 4 MOVES

01 — DIG

Workshop, audit, competitors, audience. We find the sharp truth.

Week 1 • Miro + interviews

02 — DESIGN

3 directions, real mockups, no lorem ipsum. You react to reality.

Weeks 2-3 • Figma + print proofs

03 — REFINE

Pick one, polish ruthlessly. Type kerning, color, motion tests.

Week 4 • 2 revision rounds

04 — DELIVER

Guidelines, files, templates, launch kit + 30-day support.

Week 5 • Handoff party 🎉

Love letters

CLIENTS SAY IT BETTER

“Firmographix turned our sleepy soda into a cult. The packaging alone doubled our retail orders.”

— Lena K., Nova Cola CMO
Client

“Fast, fearless, insanely detailed. Our investors said the deck looked like a $50M company.”

— Darius Cole, Atlas Founder
Client

“Print nerds + digital natives. The magazine they designed sells out every quarter.”

— Priya S., Pulp & Co.
Client
Pricing — Honest numbers

PICK YOUR POWER-UP

SPRINT

Logo refresh in 7 days

$1,900
  • • 1 logo + mini palette
  • • Business card + social avatar
  • • 1 revision round
Book sprint

⭐ SIGNATURE REBRAND

Most popular — full identity

$6,800
  • • Strategy + 3 concepts
  • • Full logo suite + type + color
  • • Guidelines + motion logo
  • • Social + web starter kit
Start rebrand

STUDIO PARTNER

Monthly design team

$3,400/mo
  • • Unlimited requests
  • • Packaging + content + web
  • • Pause anytime
Become partner
Journal — News, drops & how-tos

LATEST FROM THE STUDIO

Branding breakdowns, print tricks, motion tutorials and studio life. Click any story to read the full article.

Iptv Liga Dos Campees
Oct 27, 2026 • Featured

Iptv Liga Dos Campees

IPTV para Estúdios Criativos: Design, Desporto em Direto e Streaming 4K em Portugal No universo do design ...

Read article →
FAQ

QUESTIONS? ANSWERED.

Studio faq
How fast can you deliver a logo?

Sprint in 7 days, full identity in 4–5 weeks. Rush available for launches.

Do you do printing too?

Yes — we prep files and manage print partners for packaging, books, merch, signage.

Who owns the files?

You do. Full buyout: AI, EPS, SVG, PNG, Figma, fonts licenses guide + guidelines.

Can you redesign without losing recognition?

Absolutely. We do evolutionary rebrands: keep equity, fix clarity, add motion.

Do you work with startups on budget?

Yes — Sprint + payment plans + equity-friendly packages for selected startups.

Contact — Let's make it firm

HAVE A BRAND TO IGNITE?

Tell us about your goals. Reply within 24h with ideas + quote. No boring forms, promise.

  • ✉ [email protected]
  • ◉ New York • 77 Greene St, Studio 4B
  • ◉ Los Angeles • 418 Rose Ave
  • ☎ +1 (212) 555-0148 — Mon–Fri 9-19 ET
Contact studio

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